Apple Watch Series 7 with a 20% larger display and $399 price tag unveiled

Apple Watch Series 7 with a 20% larger display and $399 price tag is unveiled at the tech giant’s annual product event

  • Apple debuted its new Apple Watch Series 7 that will be available in the fall
  • It has a nearly all-screen design, providing a face that is 20% larger than the Series 6
  • It also features a  ore crack-resistant front crystal and maintains a high water resistance rating
  • Apple Watch Series 7 starts at $399 and is available in seven colors 


Apple debuted the new Apple Watch Series 7 during its annual product event Tuesday, which was held online for the second year in a row due to the lingering coronavirus pandemic.

The watch, although packed with new features, has a new look from its predecessor with narrow boarders around the face that allow for a near all-screen display -making it 20 percent larger than the Series 6.

The tech giant boasts that this device is its ‘most durable Apple Watch ever, with a stronger, more crack-resistant front crystal.’

The Series 7 is also the first to include an IP6X certification for resistance to dust and maintain a WR50 water resistance rating.

Apple Watch Series 7 starts at $399 and will be available sometime this fall, according to Apple.

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Apple Watch Series 7 (right),although packed with new features, has a new look from its predecessor with narrow boarders around the face that allow for a near all-screen display -making it 20 percent larger than the Series 6 (left)

Jeff Williams, Apple’s chief operating officer, said in a statement: ‘Apple Watch Series 7 delivers significant improvements — from our largest and most advanced display, to enhanced durability and faster charging — making the world’s best smartwatch better than ever before.

‘Powered by watchOS 8, Apple Watch brings useful new capabilities to help customers stay connected, track activity and workouts, and better understand their overall health and wellness.’

Apple upgraded the Always-On Retina display to provide up to 70 percent more brightness than the Series 6, which makes ‘it easier to see the watch face without having to lift the wrist or wake the display,’ according to Apple.

 Because of the larger display, users can now experience the new QWERTY keyboard that can be tapped or swiped with QuickPath.

The Apple Watch Series 7 collection unveils five brand new aluminum case colors, including midnight, starlight, green, a new blue and (PRODUCT)RED

The Apple Watch Series 7 collection unveils five brand new aluminum case colors, including midnight, starlight, green, a new blue and (PRODUCT)RED

Apple Watch Series 7 features a redesigned front crystal with a stronger and more robust geometry that is over 50 percent thicker than that of Apple Watch Series 6, making it more crack-resistant without compromising optical clarity

Apple Watch Series 7 features a redesigned front crystal with a stronger and more robust geometry that is over 50 percent thicker than that of Apple Watch Series 6, making it more crack-resistant without compromising optical clarity

Apple Watch Series 7 features a redesigned front crystal with a stronger and more robust geometry that is over 50 percent thicker than that of Apple Watch Series 6, making it more crack-resistant without compromising optical clarity. 

‘Apple Watch Series 7 is also certified IP6X dust-resistant, making it more durable in environments like the beach or the desert, while still maintaining excellent swimming performance with a water resistance rating of WR50,’ according to Apple.

Longer battery life seems to be the theme for Apple’s new products this year and just as the iPhone 13 family has a boost so does the new watch.

Users will get 18 hours of battery life from a single charge and the device powers up 33 percent faster than its predecessor

Users will get 18 hours of battery life from a single charge and the device powers up 33 percent faster than its predecessor

Because of the larger display, users can now experience the new QWERTY keyboard that can be tapped or swiped with QuickPath

Because of the larger display, users can now experience the new QWERTY keyboard that can be tapped or swiped with QuickPath

Users will get 18 hours of battery life from a single charge and the device powers up 33 percent faster than its predecessor. 

The Apple Watch Series 7 collection unveils five brand new aluminum case colors, including midnight, starlight, green, a new blue and (PRODUCT)RED.

Along with unveiling a new Apple Watch, the tech giant announced that on September 27 the Fitness feature will introduce a new body-conditioning workout type with Pilates and a simple way to practice mindfulness through guided meditation. 

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