Demi Lovato upset with LA frozen yogurt shop The Bigg Chill for excess of diet-geared inventory

Demi Lovato upset with LA frozen yogurt shop The Bigg Chill for excess of diet-geared inventory: ‘Do better please’

Demi Lovato criticized The Bigg Chill, a Los Angeles based frozen yogurt shop, over their excess of diet-geared inventory, dubbing the shop ‘diet culture vultures’ in a hashtag.

‘Finding it extremely hard to order froyo from [The Bigg Chill] when you have to walk past tons of sugar-free cookies/other diet foods before you get to the counter,’ the 28-year-old singer wrote on Instagram Stories Saturday.

She hashtagged the phrase, ‘Do better please,’ adding that she was going to use the hashtag regularly in cases of ‘harmful messaging from brands or companies that perpetuate a society that not only enables but praises disordered eating.’

The latest: Demi Lovato, 28, criticized The Bigg Chill, a Los Angeles based frozen yogurt shop, over their excess of diet-geared inventory, dubbing the shop ‘diet culture vultures’ in a hashtag 

The establishment responded to the Sorry Not Sorry songstress in a direct message, which she subsequently posted online.

The company responded to Lovato: ‘We are not diet vultures. We cater to all of our customers needs for the past 36 years. We are sorry you found this offensive.’

Lovato responded, ‘Not just that. Your service was terrible. So rude. The whole experience was triggering and awful.

She advised the business, ‘You can carry things for other people while also carrying for another percentage of your customers who struggle DAILY just to even step foot in your store. You can find a way to provide an environment for all people with different needs. Including eating disorders – one of the deadliest mental illness only second to [opioid] overdoses. Don’t make excuses, just do better.’

Constructive criticism: Lovato advised the business, 'You can carry things for other people while also carrying for another percentage of your customers who struggle DAILY just to even step foot in your store.

Constructive criticism: Lovato advised the business, ‘You can carry things for other people while also carrying for another percentage of your customers who struggle DAILY just to even step foot in your store.

The company responded to Lovato: 'We are not diet vultures. We cater to all of our customers needs for the past 36 years. We are sorry you found this offensive'

The company responded to Lovato: ‘We are not diet vultures. We cater to all of our customers needs for the past 36 years. We are sorry you found this offensive’

The A-list singer took to social media detailing her unpleasant experience at the shop

The A-list singer took to social media detailing her unpleasant experience at the shop 

The What Other People Say artist then advised the business on different ways it could improve on the issue.

‘I was thinking, maybe it would help if you made it more clear that the sugar free options and vegan options are for that,’ she said. ‘Labeling the snacks for celiac or diabetes or vegans.

‘When it’s not super clear, the messaging gets confusing and being in LA it’s really hard to distinguish diet culture vs health needs. I think clear messaging would be more beneficial for everyone. You aren’t wrong for catering to many different needs but it’s not about excluding one demographic to cater to others.’

The OK Not to Be OK performer has past been open about her struggles with eating disorders, including going into treatment to deal with bulimia when she was 18.

The establishment responded to the Sorry Not Sorry songstress in a direct message, which she subsequently posted online

The establishment responded to the Sorry Not Sorry songstress in a direct message, which she subsequently posted online 

Last month, she told CBS Sunday Morning that ongoing eating disorder-linked behavior played a role ahead of her overdose in 2018.

‘I didn’t control any of my life at that period of time,’ she said, adding that ‘every time I was in a hotel room my phone was taken out of the room so I couldn’t order room service.’

She elaborated on the topic in February with Ashley Graham on her podcast Pretty Big Deal, saying, ‘I’m tired of running myself into the ground with workouts and extreme dieting.

‘I thought the past few years was recovery from an eating disorder when it actually was just completely falling into it. And I just realized that maybe my symptoms weren’t as obvious as before, but it was definitely an eating issue.’