Jessica Simpson, 40, proves she is still a blonde bombshell

Jessica Simpson, 40, proves she is still a blonde bombshell in latest image for her fashion line… after shedding 100lbs a year ago

Jessica Simpson has been looking incredible in pinup photos for the past year as in September 2019 she shed 100lbs after welcoming her third child Birdie Mae.

On Wednesday the 40-year-old singer posted a new photo to her Jessica Simpson Style Instagram account where she proved she is looking as good as ever.

The Dukes Of Hazzard actress was a blonde bombshell in a floral print dress from her winter collection.

Still a top beauty: Jessica Simpson looked stunning in a floral print dress from her collection in a new image shared on Wednesday

The A Public Affair crooner added pointy dark gray snakeskin boots that went to mid calf.

And the diva was posed in front of an old-fashioned fireplace with a metal frame and wood paneled walls. 

The cover girl’s blonde hair was parted in the middle and pushed into her face to cover her cheeks as she wore dramatic earth toned makeup with light pink lipstick and did not smile, opting instead for a smoldering look.

Simpson added yellow gold necklaces and bracelets for added sparkle. 

Glam slam: The cover girl's blonde hair was parted in the middle and pushed into her face to cover her cheeks as she wore dramatic earth toned makeup with light pink lipstick

Glam slam: The cover girl’s blonde hair was parted in the middle and pushed into her face to cover her cheeks as she wore dramatic earth toned makeup with light pink lipstick

The mother-of-three was seen in the same dress for a close up portrait with dark sunglasses on.

Last month the crooner was seen  in her skinny jeans as she rode a bicycle in platform heels.

‘Trying my hardest to feel peaceful riding my 7yr old sons bike. You can’t see them, but you know I’ve got 5-inch platforms on to reach the pavement for grounding.’

The star had on a black top with skintight jeans from her Jessica Simpson Collection.

Shades: The mother-of-three was seen in the same dress for a close up portrait with dark sunglasses on

Shades: The mother-of-three was seen in the same dress for a close up portrait with dark sunglasses on

Though her shoes could not be seen that well it appears as if she had on her high heeled platform boots in black from her own line.

And the Employee Of The Month actress added a floppy maroon hat with sunglasses and hoop earrings as she made a peace sign.  

Simpson is proud of her shape after working out again and giving up alcohol. She lost 100lbs last year after giving birth to her third child, Birdie Mae.  

Cooking in style: The star was seen in leopard print and high heels as she sat on the floor

Cooking in style: The star was seen in leopard print and high heels as she sat on the floor

Tipping the scale at about 240lbs following the birth of Birdie Mae in March 2019, Simpson turned to her longtime trainer Harley Pasternak for help in reclaiming her body after having delivered three children in eight years.

Her routine centered on five daily tasks: getting in her walking steps, exercise, eating healthy, getting at least seven hours of sleep and unplugging from technology for an hour. 

‘The difference between this and the other times was that she worked out, yes, but her transformation was more about what she did on her own time,” Pasternak told People.

Looking good: Simpson was seen in her skinny jeans as she tried to ride a bicycle in platform heels

Looking good: Simpson was seen in her skinny jeans as she tried to ride a bicycle in platform heels

Deja vu: The siren had a similar look in this image with her husband Eric Johnson

Deja vu: The siren had a similar look in this image with her husband Eric Johnson

‘She was so motivated and positive. She was saying that her body has not belonged to her for the past decade. Not in a bad way, in a positive way — her body has been designated to create life and now it’s hers again and she’s going to make it fantastic in a really enjoyable way.’

Simpson has been married to  former NFL player Eric Johnson since July 2014. 

They also are the proud parents to eight-year-old daughter Maxi and seven-year-old son Ace.        

Her business Jessica Simpson Collection is doing very well.

Since launching in 2005 as a shoe collaboration with Nine West co-founder Vince Camuto, the company has diversified into clothing, handbags, sunglasses, accessories, jewelry, shoes and fragrances, among others.

The Jessica Simpson Collection has been hauling in over $1 billion a year in revenue since 2010. 

At home: The star with her husband Eric Johnson and their three kids: Maxwell Drew, Ace Knute and Birdie Mae

At home: The star with her husband Eric Johnson and their three kids: Maxwell Drew, Ace Knute and Birdie Mae