Does vanity sizing make it impossible for YOU to shop online?

Does vanity sizing make it impossible for YOU to shop online? With retailers shut, Femail reveals how dress sizes vary as much as 2.5in between stores – and how to find your perfect fit Femail has compared size 12 waist measurements across 15 popular retailers  Found there is a difference of 2.5in between the neatest … Read more

iPhones will be bigger than a wine bottle in 2040 if current sizing trend continues

Apple iPhones have increased in size by 5% every year since 2007 and would be larger than a wine bottle by 2040 if the trend continues Apple’s new iPhone 12 Pro Max is 6.7 inches tall, nearly double the original  The iPhone has grown five percent every year since its 2007 debut If the trend … Read more

Danielle Armstrong criticises Zara’s ‘small’ sizing before fitting into ‘large’ jeans from brand

Danielle Armstrong criticised High Street clothing brand Zara for its ‘small’ sizing in a candid Instagram clip shared on Tuesday. The former TOWIE star, 32, blasted the retailer for categorising sizes 12-14 as ‘large’, after she initially struggled to fit into jeans from the company. Six weeks on, the new mother, who welcomed her daughter … Read more

‘I had a mental breakdown’: Size 12 Jacqueline Jossa blasts Zara for ‘offensive’ sizing

Jacqueline Jossa has blasted High Street clothing brand Zara for its ‘offensive’ sizing, claiming being forced to wear an ‘extra large’ caused her to have a ‘mental breakdown’.  The former EastEnders star, 27, took to Instagram on Monday night to criticise the retailer after she was left unable to fit into a pair of large shorts, despite … Read more

Woman creates “Make My Size” campaign to call out brands who offer vanity sizing

A woman has gone viral on Instagram showing how brands are failing to provide real plus size items that fit.  Katie Sturino, from New York, has been calling out major retail brands including Zara and Club Monaco under #MakeMySize for making supposedly plus-size items that are too small to fit curvier bodies.  Sharing pictures of … Read more